INSIGHT

How We Make AI Shorts

DRAFT

"Made with AI" means no filming is required to get a result — not that no human work goes into it. Here is the process we actually run.

Step 1, Planning — decide the message, the tone, and the length first. The script and scene breakdown come out of this step.

Step 2, Generating material — AI images and video are generated per scene. Getting the right result on the first try is rare, so we refine prompts and generate repeatedly, then pick the best take.

Step 3, Editing — the chosen cuts are assembled to a rhythm, then captioned and scored with sound effects and music. Most of the final quality is decided here.

Step 4, Review — we check for the usual AI tells (odd fingers, unnatural motion) and regenerate where needed.

It's fast because there's no shoot to schedule, no location, no casting — but it's the wrong fit when the footage has to show a real product or an actual store as-is. For those, we recommend pairing it with our filming service.

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